What will you do?
You display goods attractively, label them, work the till and receive deliveries. Keeping track of stock, handling complaints and providing after-sales service are part of the job too. The role is also known as shop assistant or sales adviser.
- Welcome customers and listen to what they need
- Advise on and sell products or services
- Suggest extra services or complementary products
- Display goods attractively and label them
- Work the till and take payments
- Keep track of stock and refill the shelves
- Handle complaints and provide after-sales service
Skills to develop
- Smooth, customer-focused communication
- Commercial instinct and persuasiveness
- Building product knowledge quickly
- Accuracy with the till and payments
- A neat and orderly way of working
Your foundation for this occupation
Build product knowledge and explain size, use and price. Checkout work and stock locations are part of the same customer journey.
From preparation to your first day
Develop the practical skills
Practise identifying needs, comparing suitable products and completing sales. Replenish shelves while keeping the shop clear.
Check your work
Check price labels, availability and returns conditions. Offer a reliable next step when stock is missing.
How can you grow?
Develop expertise in a product group, visual merchandising or department supervision.
Frequently asked questions
Should I always recommend the most expensive product?
No. Useful advice matches intended use, budget and preferences. Explain concrete differences so the customer can choose confidently.